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EP27 | 3 crucial customer health metrics you should monitor to prevent churn

Today on Churn.fm we have Jenny Campbell, Vice President of Customer Experience at DiscoverOrg. In this episode, we discussed the functions of customer marketing inside a customer success team; three essential things ...

EP26 | Gamification: 4 phases of a “Player’s Journey” and how it can help you improve retention

Today on Churn.FM we have Yu-Kai Chou, the author of Actionable Gamification and creator of the Octalysis framework. We talked about the 4 phases of a player’s journey in the gamification framework, and how it can h...

EP25 | How to increase customer retention by adapting to the modern buyer’s journey

Today on Churn.fm we have Vinay Bhagat, Founder and CEO of TrustRadius, and ex-founder and CEO of Convio. In this episode, we talk briefly about Vinay’s unique educational background, the biggest takeaway he got fro...

EP24 | 4 Simple Churn Crushing Tactics to Unlock Hyper-Growth for Your Startup

Today on Churn.fm we have Guillaume Cabane, also known as “G”. G was the former VP of Growth at hyper-growth startups such as Drift and Segment, and now works as a growth advisor for a number of different startups. ...

EP23 | Faster is not always better: How Segment improved retention by adding friction to their onboarding process

Today on Churn.fm we have Eleanor Dorfman, Head of Customer Expansion at Segment. We talked about Eleanor’s unique background and how she transitioned from a career in law to education and finally settled in the tec...