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EP13 | How user acquisition impacts churn and how to measure it effectively

Today on the show we have Andrus Purde the Founder of Outfunnel. Outfunnel is a sales-centric marketing automation tool that tightly integrates with modern CRM’s like Pipedrive. You can automate email marketing campaig...

EP12 | How Profitwell increased their customer lifetime value from $6k to $150K

In today's episode we have Patrick Campbell the Founder of Profitwell. ProfitWell provides free subscription metrics software to help you identify opportunities and then tools to help you reduce churn, optimize pricing, ...

EP11 | How Invision accidentally increased retention by focusing on virality

In today's episode, we have Mike Fiorillo the Founder of Optimology and previously a Growth Product Manager and Head of Optimization at Invision. Invision is a digital product design platform powering the world’s best ...

EP10 | Drift’s focus on their customer’s success and it’s churn crushing effects

In today's episode, we have Julie Hogan, VP of the Customer team at Drift - a conversational marketing platform. We chatted about Julie’s early days at both HubSpot and Drift and the challenges that come with buildi...

EP9 | How to build a sustainable sales model that drives long term customer retention

In today’s episode, I chatted to Steli Efti, the CEO & Co-founder of Close. A cloud-based CRM software optimized to help salespeople close more deals. We talked about how Close aligns their sales, success, and compa...