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EP9 | How to build a sustainable sales model that drives long term customer retention

In today’s episode, I chatted to Steli Efti, the CEO & Co-founder of Close. A cloud-based CRM software optimized to help salespeople close more deals. We talked about how Close aligns their sales, success, and compa...

EP8 | Retention and Engagement lessons learned building Atlassian’s growth team from 0 to 50 people strong 💪

In today’s episode, I chatted to Shaun Clowes, the Chief Product Officer at Metromile and previous Head of Growth at Atlassian. We talked about how Atlassian measured success in the early days and their relentless f...

EP7 | How to build a churn busting user onboarding experience

We all know the importance of user onboarding in SaaS, but when does onboarding really start and end, and what’s its relationship to churn and retention? On the show today we welcome Pulkit Agrawal, Co-founder & CE...

EP6 | Frequency is the key to building habits into your product

In this episode, I share the mic with Nir Eyal, author of the best-selling book Hooked: How to Build Habit-Forming Products. Listen in as Nir explains the Hook Model, the role of frequency and why frequency is the nu...

EP5 | GoDaddy’s Magic Metric For Crushing Churn

Today on the show we have Heidi Gibson with us. Heidi is a Senior Director of Product Management at GoDaddy. Heidi was tasked with building a cross-functional growth team of product and marketing, focused on acquisition,...